I recently had a request from a major insurance company, offering me reductions and discounts on my policy if I gave them 10 email addresses, names and contact numbers of people I know, who may be interested in their policies.
I told them I couldn't do it as I didn't want to run foul of the new POPI Act.
I would suggest you do the same for any similar offers you may get.
If you do any form of internet, website or e-mail marketing, make sure you're totally compliant with this new act.
It could make or break your marketing efforts.
It will apply to ALL Businesses - Big or Small!